How To Prevent Ad Fraud on Your PPC Campaigns
In the current digital era, pay-per-click (PPC) advertising has become an essential tool. Its cost-effectiveness and hyper-targeting capabilities provide businesses with a plethora of opportunities to engage with high-intent prospects and accelerate revenue growth. Regrettably, fraudulent activities by malicious actors may compromise your PPC campaigns, resulting in a decrease in the number of genuine leads […]
